Dewsbury Arcade

Client : Arcade Group

Dewsbury Arcade is a Victorian arcade in West Yorkshire which was abandoned in 2016. The Arcade Group wanted to relaunch the arcade to become the first community-run shopping centre in the UK.

Working with the existing Dewsbury Arcade brand, we developed a social media campaign to help raise funds to re-open the arcade. We approached the project with the intention of showcasing what the arcade could become.

Thanks to backing from local people and businesses, the campaign was successful.